{"title":"Personalised Baby Blankets","description":"\u003cp\u003eThe one gift they keep.\u003c\/p\u003e\u003cp\u003eAdd a name, choose how wide you want it stitched, and we'll embroider it before it ships. Muslin gauze that gets softer with every wash, and knitted blankets for the colder months.\u003c\/p\u003e\u003cp\u003eEvery one of these is made to order, so give yourself a few extra days.\u003c\/p\u003e\u003cp\u003eBrowse \u003ca href=\"\/collections\/swaddles-blankets\"\u003eall baby blankets and swaddles\u003c\/a\u003e, or see \u003ca href=\"\/collections\/made-for-you-personalisation\"\u003eeverything we personalise\u003c\/a\u003e.\u003c\/p\u003e","products":[{"product_id":"snuggle-me-personalised-knitted-baby-blanket-baby-pink","title":"Snuggle Me - Personalised Knitted Baby Blanket - Baby Pink","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eBreathable Comfort:\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiamond wave knit\u003c\/span\u003e ensures excellent airflow for year-round comfort.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfectly Weighted:\u003c\/strong\u003e The knitted design provides just the right weight for extra soothing security.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eOrganic Charm:\u003c\/strong\u003e Sweet, dreamy, and dainty—crafted with natural materials for your little one’s gentle skin.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMulti-Purpose Magic:\u003c\/strong\u003e Ideal for swaddling, stroller rides, tummy time, or as a decorative nursery blanket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eVersatile Magic:\u003c\/strong\u003e Extra large size makes it perfect for swaddling, as a stroller blanket, nursing cover, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfect Pairing:\u003c\/strong\u003e Complements our infant collection and other baby essentials for a coordinated look.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBeanie and clothing items are sold separately.\u003c\/p\u003e","brand":"Before \u0026 Ever Kids","offers":[{"title":"Default Title","offer_id":45312909639861,"sku":"PER_IB-002_SNU_BPI","price":65.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/0577\/1445\/files\/Personalised-Pink-baby-knitted-blanket-1.jpg?v=1745122336"},{"product_id":"lullaby-lace-personalised-muslin-gauze-blanket-ballet-pink","title":"Lullaby Lace - Personalised Muslin Gauze Blanket - Ballet Pink","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"794\" data-end=\"817\"\u003eMade Just for Them:\u003c\/strong\u003e Custom baby name embroidery adds a heartfelt touch\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eSnuggle Soft:\u003c\/strong\u003e Six layers of ultra-soft cotton muslin provide the perfect weight for a secure and cozy feel.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eBreathable Comfort:\u003c\/strong\u003e Open-weave muslin fabric ensures excellent airflow for year-round comfort.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfectly Weighted:\u003c\/strong\u003e The lush layers provide just the right amount of weight for extra soothing security.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"1018\" data-end=\"1042\"\u003ePerfect for Gifting:\u003c\/strong\u003e A beautiful personalised baby shower or newborn gift\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMulti-Purpose Magic:\u003c\/strong\u003e Ideal for swaddling, stroller rides, tummy time, or as a decorative nursery blanket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eVersatile Magic:\u003c\/strong\u003e Extra large size makes it perfect for swaddling, as a stroller blanket, nursing cover, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfect Pairing:\u003c\/strong\u003e Complements our infant collection and other baby essentials for a coordinated look.\u003cbr\u003e\u003c\/p\u003e","brand":"Before \u0026 Ever Kids","offers":[{"title":"Default Title","offer_id":45312911540405,"sku":"PER_IB-001_LLA_BAL","price":61.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/0577\/1445\/files\/Personalised-Pink-baby-muslin-gauze-blanket-2.jpg?v=1745123587"},{"product_id":"lullaby-personalised-muslin-gauze-blanket-white","title":"Lullaby - Personalised Muslin Gauze Blanket - White","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"794\" data-end=\"817\"\u003eMade Just for Them:\u003c\/strong\u003e Custom baby name embroidery adds a heartfelt touch\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eSnuggle Soft:\u003c\/strong\u003e Six layers of ultra-soft cotton muslin provide the perfect weight for a secure and cozy feel.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eBreathable Comfort:\u003c\/strong\u003e Open-weave muslin fabric ensures excellent airflow for year-round comfort.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfectly Weighted:\u003c\/strong\u003e The lush layers provide just the right amount of weight for extra soothing security.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"1018\" data-end=\"1042\"\u003ePerfect for Gifting:\u003c\/strong\u003e A beautiful personalised baby shower or newborn gift\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMulti-Purpose Magic:\u003c\/strong\u003e Ideal for swaddling, stroller rides, tummy time, or as a decorative nursery blanket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eVersatile Magic:\u003c\/strong\u003e Extra large size makes it perfect for swaddling, as a stroller blanket, nursing cover, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfect Pairing:\u003c\/strong\u003e Complements our knitted beanies, announcement plaque, rattle, and other baby essentials for a coordinated look.\u003cbr\u003e\u003c\/p\u003e","brand":"Before \u0026 Ever Kids","offers":[{"title":"Default Title","offer_id":45477411127477,"sku":"PER_IB-003_LUL_WHI","price":61.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/0577\/1445\/files\/Personalised-White-baby-muslin-gauze-blanket-4.jpg?v=1749282378"},{"product_id":"snuggle-me-personalised-knitted-baby-blanket-baby-blue","title":"Snuggle Me - Personalised Knitted Baby Blanket - Baby Blue","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eBreathable Comfort:\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eDiamond wave knit\u003c\/span\u003e ensures excellent airflow for year-round comfort.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfectly Weighted:\u003c\/strong\u003e The knitted design provides just the right weight for extra soothing security.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eOrganic Charm:\u003c\/strong\u003e Sweet, dreamy, and dainty—crafted with natural materials for your little one’s gentle skin.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMulti-Purpose Magic:\u003c\/strong\u003e Ideal for swaddling, stroller rides, tummy time, or as a decorative nursery blanket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eVersatile Magic:\u003c\/strong\u003e Extra large size makes it perfect for swaddling, as a stroller blanket, nursing cover, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfect Pairing:\u003c\/strong\u003e Complements our infant collection and other baby essentials for a coordinated look.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eBeanie and clothing items are sold separately.\u003c\/p\u003e","brand":"Before \u0026 Ever Kids","offers":[{"title":"Default Title","offer_id":45477423382709,"sku":"PER_IB-002_SNU_BBL","price":65.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/0577\/1445\/files\/Personalised-Blue-baby-knitted-blanket-12.jpg?v=1749283128"},{"product_id":"lullaby-personalised-muslin-gauze-blanket-tan","title":"Lullaby - Personalised Muslin Gauze Blanket - Tan","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"794\" data-end=\"817\"\u003eMade Just for Them:\u003c\/strong\u003e Custom baby name embroidery adds a heartfelt touch\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eSnuggle Soft:\u003c\/strong\u003e Six layers of ultra-soft cotton muslin provide the perfect weight for a secure and cozy feel.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eBreathable Comfort:\u003c\/strong\u003e Open-weave muslin fabric ensures excellent airflow for year-round comfort.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfectly Weighted:\u003c\/strong\u003e The lush layers provide just the right amount of weight for extra soothing security.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"1018\" data-end=\"1042\"\u003ePerfect for Gifting:\u003c\/strong\u003e A beautiful personalised baby shower or newborn gift\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eMulti-Purpose Magic:\u003c\/strong\u003e Ideal for swaddling, stroller rides, tummy time, or as a decorative nursery blanket.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eVersatile Magic:\u003c\/strong\u003e Extra large size makes it perfect for swaddling, as a stroller blanket, nursing cover, and more.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003ePerfect Pairing:\u003c\/strong\u003e Complements our oatmeal Written In Thread sweater, knitted tee, announcement plaque, rattle, and other baby essentials for a coordinated look.\u003cbr\u003e\u003c\/p\u003e","brand":"Before \u0026 Ever Kids","offers":[{"title":"Default Title","offer_id":45486174503093,"sku":"PER_IB-003_LUL_TAN","price":61.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0624\/0577\/1445\/files\/Personalised-Tan-baby-muslin-gauze-blanket-1.jpg?v=1749640267"},{"product_id":"pure-personalised-baby-blanket-hand-embroidered-milk","title":"Pure - 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