The Christmas photos are the ones that get printed, posted and pulled out again every December, so the outfit matters more than it does on an ordinary day. This is the part of the Christmas shop built for exactly that: dresses with movement, rompers and onesies for the babies who will not sit still, and knits that photograph soft rather than bulky.
Before & Ever was founded by a photographer, which is genuinely why the range looks the way it does. The colours are chosen to sit together rather than fight each other, so brothers and sisters and cousins can be photographed in one frame without anything clashing. Red and gold, ivory, mint, peppermint and pink all work beside each other. Details are cut to catch the light instead of disappearing into it, and the tulle is fully lined in cotton, which matters when a shoot runs long and everyone is tired.
Whether it's a booked studio session, a holiday card at home, or the ten minutes by the tree on Christmas morning when someone finally gets the camera out, these are the pieces made for it.
Christmas Photo Outfits: Your Questions Answered
For newborns and young babies, a soft romper or onesie photographs beautifully and keeps them comfortable through a long session. For toddlers and older girls, a festive dress with some movement in the skirt gives you the shots worth printing. Simple beats busy on camera, every time.
Red and gold read as classic Christmas and hold their colour under warm indoor light. Ivory, mint, peppermint and pink are softer and photograph beautifully against a tree or in natural light. Everything in this collection is chosen to sit together, so if you are photographing more than one child, nothing will clash.
Newborn through to the older girls' sizes, depending on the style. Each product page lists what is available for that piece.
No. Every tulle piece is fully lined in soft cotton, so the tulle never touches her skin. That matters on a shoot day, because a comfortable child photographs far better than a beautifully dressed uncomfortable one.
Please do. These are made to be worn, not kept in a bag for one afternoon. They are machine washable, tulle included. Wash cold, inside out, hang dry, and it's ready for Christmas lunch and every year after.